 
							
					
															
					
					Oct 24, 2018 | POVs, Research, Sponsorship, Sports Marketing
A recently published report stated that while sponsorship spend is on the rise, only 19% of sponsorship professionals are confident in measuring partnerships’ return. While there has already been conversation […]
				
					 
			
					
											
								 
							
					
															
					
					Feb 15, 2018 | Event Marketing, POVs, Sponsorship
After attending the “big game” or a major sporting event like the College Football Playoff, many a fan will say, “You should have been there,” as they reminisce on the […]
				
					 
			
					
											
								 
							
					
															
					
					Feb 10, 2017 | Event Marketing, POVs
Our Supervisor of Public Relations and Brand Development, Evan Vladem, was on the ground in Houston for Super Bowl LI to seek out the top experiential activations. Super Bowl LI […]
				
					 
			
					
											
								 
							
					
															
					
					Nov 15, 2016 | POVs
This Past Friday, the United States Men’s National Team kicked-off their Road to the World Cup vs. old rivals Mexico in Columbus, Ohio, losing tragically on a late goal 2-1. […]
				
					 
			
					
											
								 
							
					
															
					
					Jun 13, 2016 | POVs
The Louis Vuitton America’s Cup World Series Chicago (LVACWS Chicago) event was a historic first for Chicago.  With nearly 200,000 fans descending upon Navy Pier over the course of the […]
				
					 
			
					
											
								 
							
					
															
					
					Jan 1, 2016 | POVs
While media is chief around the College Football Playoff (CFP) and NCAA Bowl Season, experiential activation adds an immense amount of value for a brand with consumers on-site.  rEvolution was […]