Darren Marshall, executive vice president of consulting and research at rEvolution, thinks Phelps marketability still has an upside. “Fans have the memories of goldfish,” Marshall said. “They don’t remember something […]
rEvolution has partnered with Variety as the marketing and media partner ahead of their inaugural Variety and Sports Illustrated Sports & Entertainment Summit on July 14 in LA. The conference […]
Sun-Times feature interview with rEvolution president and founder John Rowady. “I felt a business model that delivered sports marketing experts and high-end marketing and media services to corporations would create […]
When we first started planning for the Chicago stop of the Louis Vuitton America’s Cup World Series with partners like the Chicago Match Race Center, Navy Pier and the Chicago […]
rEvolution and rEvXP have teamed with Cynopsis Sports, the leading daily publication for sports media executives, to assemble an unrivaled panel of sports business and eSports thought leaders in all […]
Massive crates carrying the 66 foot wings of six AC45 catamarans are carefully being dropped at Navy Pier today. The drop marks one of the many tedious steps to have […]
In this month’s MediaPost column, just ahead of a summer full of marquee sporting events and music festivals, Brian turns his pen’s focus to experiential marketing. Here at rEvolution, we […]
In this month’s guest MediaPost column, rEvolution takes a look at why February is a favorite for marketers. Full article here.
We’re bringing hardware back from San Francisco! Last night, Chipotle and rEvolution won a Silver EX Award for the category of Best Activation of a Sports Sponsorship. The winning campaign? […]